A Natural Return
Elderberry Walk – Cheyne Capital
Introducing Elderberry Walk, a prestigious ensemble of homes nestled in a serene woodland surrounding near Bristol, celebrated for its accolades in the industry. Despite its initial branding, the leading investment fund recognised the need for a transformation, seeking a more befitting representation.
Entrusted with this vital mission, I was commissioned to revitalise the brand and craft a captivating digital journey that would elevate the sales process. Our strategic vision centred around highlighting the core proposition – a harmonious interplay between nature and its inhabitants. Emphasising this seamless integration, we envisioned Elderberry Walk as an immersive environment, where residents coexist in perfect harmony with the surrounding natural splendour.
To encapsulate this essence, we meticulously curated a sophisticated and design-led brand, mirroring the very essence of living and flourishing at Elderberry Walk. Our new identity beautifully captures the captivating experience that awaits prospective homeowners amidst the tranquil woodland, creating a lasting impression that resonates with their desire for a harmonious and enriched lifestyle.
Brand audit / Brand Strategy / Brand Toolkit / Brand identity / Website / Drone film
Buyer’s packs
What you have delivered for us is a seriously impressive site. Thank you.
JACK GREENHALF – DEVELOPMENT MANAGER, CHEYNE CAPITAL
Discreet Luxury Living
The Hempel Collection – British Land
The create a unique brand for the meticulously redevelopment of Anouska Hempel’s renowned Bayswater hotel, into an exclusive collection of private residences, each with access to a beautiful private garden.
The strategy was to create a collection of names under the master brand, which gave the marketing the flexibility it required for the various bespoke offerings and the phased roll out.
A private gated garden in London is such a unique and privileged benefit. This was heroed this in the graphic language through a bespoke botanical illustration, which made a perfect complement to the contemporary brandmark. As a digital first brand, several pre-completion marketing films were created to highlight the craftsmanship behind the redevelopment, enticing discerning individuals with a glimpse of the refined luxury that awaits them.
advertising / art direction / Brand Strategy / Brand Toolkit / brand identity / films / email campaigns / Overseas and UK marketing suites / PR /pre+post-completion campaigns / site signage / websites
You have been a valued partner and should be incredibly proud of what has been achieved by your unswerving commitment to high quality design and innovative thinking.
Hilary FORRESTER – Marketing Director, British Land